If you’re a solo artist, or in charge of press/promotional activities for your band, it’s always useful to know who’s talking about you (and what they’re saying!).

In the old days, that meant either relying on someone telling you about a peice they’d read, or picking up copies of the local press, music magazines, etc and reading them from cover to cover yourself.

There was no easy way out - unless you could afford to pay someone to do it for you!

All that changed with the rise of the internet however. Now you can Google your band name, track your website hits and your referrals (where your website visitors came from), read your reviews on Musoswire or Amazon, and much more.

But what about the gazillions of bloggers out there, regularly posting new content to their own websites? You may not even know they exist, but they could be writing about you.

Introducing Google BlogSearch

Google BlogSearch is a new tool (it’s still in beta) which allows you to instantly search the millions of blogs for any keywords you wish. Ideal for checking out what bloggers are saying about your band. What’s more, you can even “subscribe” to the results, so BlogSearch can inform you when something new is written relating to the keywords you chose.

It’s a fantastically useful tool and I’d definitely recommend doing a search for your artist or band name at least once a week.

Visit Google BlogSearch